Halina Mountain Resort Part Essay

Victor Herrera, prexy of the board of Blue high real property & Development Corporation, desired to launch his connections first big disc all over, a mineral hot spring mend at Bucal, Calamba, Laguna named Halina megabucks furbish up (A). He wanted to educate it as something he could leave for his family. Blue Heights Realty & Development Corporation was nonionized in October 1976 attached in owning, better and managing real estate it is considered a abiding high society with authorized capital banal of P1 M and paid-up capital of P900T. The proposed recur was planned to establish to their 2.2 hectare land in Bucal, calamba, Laguna.The land was composed of 1.5 hectare Victor acquire from his father in 1974 and the opposite 700T hectare which he purchased from his commission from commodities trading. Upon the proposal of the endure, Victor asked his countersign Victor Jr. to make a survey and gathered enough data and information about the vicinity and its extend t o fall back. Also, he made an action with the Minis savour of touristry requesting the praise for the establishment of the resort stating his reasons for press release into the resort trade. And lastly, he made a add application for a P1.3 M with Far East marge and presumption Company however, there is no bureau if it would recognize the merit of his proposal, with a eff paper requirement, Herrera strongly believed that his forge is workable & attractive and their reports are unbiased. The only difficulty would be the approval of his loan application with the Far East Bank and assert Company.I. Statements of the Objective/s* To pursue the loan from the blaspheme and continue with the desired project for the resort. * To be able to impress the focusing of the bank to grant their loan. * To seek ideas that provide make the Halina Mountain Resort a curious place that provide have out against its anticipated competitors.II. Central chore/s* Loan ApplicationIII. Areas of experimental condition* Strengthsi. New ideas are being brought upii. Wide/spacious land to habituateiii. Strong securities industry studyiv. alley sidev. New worry on the area* Weaknessesvi. Large number of competitorsvii. No enough funds to start the projectviii. New origin that the banks are besides meticulous to grant their loan application.ix. check facilities set up by the tourism Department of Laguna. * Opportunitiesx. Create brisk offerings that give make the resort a diverse one. xi. Offer packages that are affordable.xii. Apply for the approval of the Tourism Department for the additional facilities for the resort. * Threatsxiii. blow to be granted by the bank with their loan application. xiv. The public may not deign their new resort. xv. A rotary of competitors are near the area.IV. Alternative Courses of accomplishment1. Halina can present to the bank the solving of the market study made by Herrera for their application of loan to be granted.*Advant agesa. It leading make the resort look to a greater extent than competitive and strong.*Disadvantagesa. Unsure if this new business entrust be accepted by the public.2. Halina can make it a new line of business and make it a subsidiary business by their company.*Advantagesa. more funds may be utilise without applying a loan from the bank.*Disadvantagesa. The resort will now be a company owned.3. Halina can offer membership schemes that will generates funds for them to materialize the project.*Advantagesa. It will make the resort a private resort where members can only use the facilities of the resort.*Disadvantagesa. trammel market segment.V. Strategy FormulationI, therefore, resolve that the best solution to the problem is the alternative course of action no. 1, where the Halina Mountain Resort will present to the bank the studies made by their selected firm that their proposed business is a strong and competitive one. They must(prenominal) explain what are the edges of their resort over their competitors that will make them a unique place to stay.VI. Plan of Action1. dress up a meeting with the proper regimen of the bank and discuss the project. 2. If approved, materialize the project and supervise well the actions taken by the people of the resort. 3. Find alternative slipway to promote the resort with a token(prenominal) cost, i.e. social networking sites. 4. Always make a customer evaluation for management to have it away what should be improve with their services and facilities.VII. voltage Problems* What if the bank would not approve their loan application? * What if the result of the project will not turn out as planned? * What if there wont be any customers that will patronize their resort?VIII. Contingency Plan* Halina should try the alternative course no. 2 and pursue the project their company as the head company of the resort. * Find other alternatives that will make the project more attractive to the target market and acquire a t eam that will market the resort. * Offer packages that will make it more appealing to the public to try their resort.